Plan for success with an off-site meeting
We all know the routine. The conference room is booked and the attendees have been invited. They arrive armed with coffee cup in one hand and BlackBerry in the other, their minds on other things. Let’s...
View ArticleBudget ‘must-haves’ for business development
Seller’s Market offers practitioners information about marketing their skills and services as attorneys. A dedicated budget for business development is the most important component of an active,...
View ArticleMake your firm’s website stand out with quality content
Long gone are the days when merely having a firm website was enough to show you were in the game. Law firm websites have become increasingly sophisticated tools for differentiating the experience and...
View Article5 starter tips for lawyer blogs
Savvy lawyers understand they must market their services to stay top-of-mind in the competitive race for developing new business and maintaining fruitful relationships. Comprehensive marketing plans...
View ArticleCreate content once, multiply visibility by 5
Developing informative, rich content is a solid approach to positioning yourself as a thought leader in your field. Successfully sharing your compelling content is the critical next step necessary for...
View Article4 tips on rethinking cross-selling
Business flows into law firms through any number of channels, and there is a myriad of ways to market legal services. Unfortunately, one of the most accessible methods of business development...
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